Respond faster: Impress your customers with a faster response time!
Etiquette while writing emails is just as important as interacting with customers on the phone. A written communication must reflect the company’s values and should be able to impress the customer.
Most people will go to any length to avoid a phone call with a customer contact center service agent.
That is why companies began offering alternative methods for contact, including email, social media support, and chat support.
When speaking with potential clients, we are asked one of the same questions more frequently than not. “Should we include the “Good” or “Bad” news first” when sending a email?
Research shows that people who receive bad news first via email were more likely to feel better about what they were told, while people who received the bad news last were more motivated to act on the news.
Our answer is generally, trust your instinct. Do what feels best at the time of corresponding.